Business Life Planner · ReadyLife

Distribution Channel Assessment

Every way your product or service can reach a customer, weighed side by side.

Channels

A channel is a way your product or service gets to the customer: selling to them directly, your own website, a store that carries your product, selling in bulk to another business, an online marketplace, someone who refers customers to you, or something else. Rate each channel 1 to 5 on how well it fits your business right now, 5 being the best fit. The ranking below updates as you type.

Channel How it reaches the customer Cost to sell through it Margin kept Control over customer relationship Speed Fit (1 to 5) Decision Remove

Channels Ranked by Fit